Value-based healthcare, rewarding the healthcare industry for outcomes not products or services, will have an increasing impact on all of us as we have to face up to the increasing challenge of delivering cost-effective healthcare and as improvements in research and technology allow us to deliver more preventative, more targeted and more effective treatments. Zhixin Shu’s insight discusses value-based healthcare and the opportunities it could represent.
John Brown was not feeling well. He went to see his doctor and was told he had high blood pressure. The doctor prescribed a hypertension drug and sent him home. A few months later, John had a stroke and became disabled. Is the doctor who failed to see the severity of John’s condition to blame, or is the drug company which supplied an ineffective drug responsible for the consequences? Should the payer of the healthcare recoup the cost from the doctor and from the drug company for failing to make John better?